Seth Godin: 31 Lessons about Marketing, Life, Writing

Seth Godin has net worth of over $50 million

He is a well-known author, blogger, and entrepreneur. he is one of the most influential people in marketing, and has written 15 books that have been translated into more than 30 languages.

Let’s dive in…

31 life lessons I have learned from Seth Godin

seth godin on stage

1) Think big and take action

Seth is always thinking about new ways to push the envelope and challenge conventional thinking.

This means that he never sits back and waits for opportunities to come to him – he goes out and creates them instead.

2) Be yourself and embrace your uniqueness.

Seth is a true original, and he encourages others to embrace their own individuality. He believes that being different and standing out from the crowd is essential for success in business and in life.

3) Be persistent and don’t be afraid to take risks.

Despite facing numerous setbacks throughout his career, Seth has always kept pushing forward, taking risks, and innovating.

He believes that it’s important to be persistent in the face of adversity and to always keep moving forward.

4) Value quality over quantity.

Seth is a firm believer in the power of quality over quantity, and always strives to create work that is truly outstanding and meaningful.

He publishes one blog post a day, but he deletes one, two, or even three articles every single day because he wants each one to be the best it can be.

5) First Ten Rule

“Find ten people. Ten people who trust you/respect you/need you/listen to you…

Those ten people need what you have to sell, or want it. And if they love it, you win. If they love it, they’ll each find you ten more people (or a hundred or a thousand or, perhaps, just three). Repeat.

If they don’t love it, you need a new product. Start over.”


6) Write every single day

Seth is blogging since 2002 on, which is one of the most popular blogs. This is because he knows the importance of consistently creating and sharing content in order to build a strong following and grow your business.

Check out his conversation with David Perell on writing daily

7) Always stay open to learning and growing.

Seth is a lifelong learner who never stops seeking out new knowledge and skills. Whether he’s reading up on the latest marketing trends or attending seminars and workshops, he is always looking for ways to improve himself and his work.

He said on Gary Vaynerchuk’s Podcast, He receives two-three books in the post. Do read about 1000 books a year

This reminded me of a quote by William S. Burroughs: “When you stop growing you start dying.”

8) Build Tribes

Seth recommends building a tribe of passionate followers around your ideas and business.

He believes that tribes have the power to change the world, and he provides practical advice on how to build and lead one effectively.

9) Be authentic and transparent.

Seth is always honest and upfront with his readers, and he doesn’t try to hide behind a persona. He knows that being genuine and transparent is essential for building trust and relationships with your audience.

He acknowledges his mistakes and learnings which adds to the authenticity and transparency.

As Naval Ravikant said on Twitter: “Embrace accountability, and take business risks under your own name. Society will reward you with responsibility, equity, and leverage.

10) Lead by example.

Seth is a true leader, and he often sets the example for others to follow. He knows that in order to be successful, you have to be willing to put in the hard work and take the risks necessary to achieve your goals.

He is also a great motivator, and he always encourages others to reach for their dreams and achieve their full potential.

11) Have fun and enjoy the journey!

I believe, Seth is a person who truly loves what he does. He never lets his work take over his life, and always makes sure to take time to enjoy all that life has to offer. And ultimately, this is one of the keys to his success.

As one of the most influential marketing experts and thought leaders today, Seth Godin has shared many valuable lessons on success and entrepreneurship. Some of

12) Stay connected to your audience

Seth is constantly interacting with his audience on social media and through his blog, sharing advice and insights, answering questions, and connecting with people on a personal level.

By being accessible and engaging with others, Seth has been able to create a strong connection with his readers and followers.

13) Follow your heart

Seth is very passionate about his work, and it shows in everything he does. He is always enthusiastic and motivated, which helps him to achieve success in all areas of his life.

As the saying goes, If you do what you love, you’ll never work a day in your life.

14) Be grateful for what you have

Seth is very thankful for all that he has accomplished, and he knows that it would not have been possible without the help of others.

He is always quick to show his appreciation for the people and opportunities that have come his way.

15) You’re never too old to make a difference

Seth is living proof that you’re never too old to make a difference in the world. At the age of 61, he is still as passionate and driven as ever, and is always looking for ways to make an impact.

16) It’s not about the destination, it’s about the journey

For Seth, success isn’t about achieving specific goals or reaching a certain level of fame or fortune.

Instead, it’s about enjoying the process and putting your all into your work, regardless of where it takes you.

17) Have courage and believe in yourself.

(Kind of repeating it again)

Seth has always been a courageous and confident person, and he believes in his own abilities to succeed.

He encourages others to have the same kind of self-belief, knowing that it is one of the key ingredients for achieving success.

18) Give 110%

Seth is the kind of person who always gives 100% to everything he does. He doesn’t believe in half-measures and is always looking for ways to improve and do better.

This kind of dedication is what sets Seth apart from the rest, and is one of the reasons why he is so successful.

19) You can’t please everyone

Seth knows that you can’t please everyone, and it’s impossible to try and meet everyone’s expectations.

He focuses instead on the people who matter most, and is always open about his thoughts and opinions, regardless of what others might think.

20) Be open to feedback and criticism.

Seth is open to feedback, both positive and negative. He knows that it’s an important part of learning and growth, and he always looks for ways to improve.

21) Think outside the box

Seth is a true innovator who is always looking for ways to do things differently and challenge the status quo.

He encourages others to be creative and think outside the box, knowing that it’s often those people who are willing to take risks and try new things who ultimately achieve success.

22) Be generous and helpful.

Seth is always looking for ways to help others, whether it’s through his blog posts, books, or speaking engagements. He is truly generous with his time and wisdom and wants to see others succeed

He knows that putting forth your best effort and focusing on creating something great will ultimately lead to success.

23) Have a strong work ethic.

Seth is known for his incredibly hard-working and dedicated approach to everything he does. He always puts in the time and effort needed to achieve his goals, refusing to settle for less than 100%.

This kind of persistence and determination is what has helped him become one of the most respected thought leaders in business today.

24) Linchpin

The importance of being creative and innovative in order to achieve success. He encourages readers to be a part of something bigger and to not be afraid to put themselves out there.

Be a non-replacement, indispensable part of the team. By doing so, you will become a linchpin and help your company achieve greatness.

25) Be generous with your ideas and knowledge.

Seth is very generous with his ideas and knowledge, and he freely shares his insights with others.

He believes that it’s important to give back and help others grow and that by doing so we can create a stronger community and more opportunities for everyone.

26) Permission Marketing

The idea is that marketing should be focused on getting permission from customers before trying to sell them something.

This approach is more effective and less intrusive, and it ultimately leads to better relationships between businesses and their customers.

27) Stand for something.

Seth believes that it’s important to have a point of view and to stand for something.

This is what helps you to stand out from the crowd and create a stronger sense of identity. It also encourages others to support your cause or share your message, helping you to build an even bigger impact.

28) Position yourself as an expert

Seth is widely respected as a thought leader in his marketing, and he has built up this reputation through years of hard work and dedication.

By positioning yourself as an expert, you can build trust with your audience and inspire others to take action. Whether it’s through writing, speaking, or any other form of content marketing, make sure you are seen as an authority in your field.

29) Love Pain

Do something you’re afraid of, even if it means experiencing some pain or discomfort along the way.

He is not afraid of taking risks or trying new things, and he encourages others to do the same. By embracing the pain, we can all become more successful.

Seth believes that it’s through these challenges that we grow and become better versions of ourselves. If you’re not pushing yourself, you’re not going to achieve anything great.

30) The Dip

There will be times when you feel like you’re in a rut or that you’re not progressing as quickly as you would like.

But Seth believes that it’s important to push through these dips and continue working hard. He knows that if you can stick with it, the rewards will be worth it in the end.

I’ll recommend checking his book called “The Dip” (Affiliate Link) on amazon

31) Use your voice.

Seth encourages us all to use our voices and share our thoughts and ideas with the world.

Whether it’s through writing, speaking, or any other form of communication, don’t be afraid to put yourself out there and let people know what you stand for. The more you share your message, the more impact you will be able to have.

So there you have it, some of the top lessons that I’ve learned from Seth Godin. Whether you’re just starting out or are a seasoned pro, these tips can help take your business and career to the next level! 🙂


Seth Godin is a true inspiration to anyone looking to achieve success in their life. By following his example, we can all learn valuable lessons on how to be our best selves and make a difference in the world.

Question for you, What makes Seth Godin such a successful entrepreneur? Let me know in the comments below!

If you found this article helpful, please share it with your friends and family! 🙂

2 thoughts on “Seth Godin: 31 Lessons about Marketing, Life, Writing”

  1. Shehraj I love all of your tips here bro because Seth is an icon; we can learn much from iconic bloggers, writers and marketers. Think big. Plan by taking baby steps toward your big, daring goals. This is the key to freedom and happiness. Plus in the process, of course, you help so many people along the way.

    • Hi Ryan! I’m glad to hear that you found these tips helpful. Learning from successful bloggers, writers, and marketers can definitely provide valuable insights into achieving success in these fields. Breaking down big goals into manageable steps is a great way to make progress and maintain motivation along the way. And as you mentioned, helping others as you work towards your goals can be a rewarding experience.


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